Provable
We worked on: Building a 15 strong remote product team together
- Product team under-staffed, Explorer product stalled
- Onboarded 15 people across product, design, dev and marketing
- Product shipped and live, 90% hire retention
Many hats, one objective.
I put out fires for B2B SaaS leaders so you can get real work done.
- Product launch months behind schedule
- New hires are too slow to contribute
- We over-committed on delivery targets this quarter
I identify the problem, design a solution and manage the team until they are shipping without me.
Clients
Case Studies
Spotify
We worked on: User research, ways of working & quarterly planning
Sales-led startup acquired by Spotify, product team lost and directionless
- Led an 8-month transition from a sales-led to product-led org
- Left the team shipping regularly with clear quarterly planning
- Rebuilt relationships with cross-functional heads of department
Enterprise
We worked on: Super-fast MVP builds for global enterprises
Both The FCA and Herbert Smith Freehills needed custom software built extremely fast and deployed to complex environments.
- Coded MVPs, ran design sprints, handled enterprise deployment
- FCA: App from idea to production in 8 weeks
- HSF: ML-driven legal pricing software, first of its kind in-firm
Testimonials
When Imaan arrived at Provable our product team was under-staffed and progress on our explorer product had stalled almost completely.
9 months later we have hired and onboarded 15 people across product, design, dev and marketing. The product is live and 90% of hires have been retained.
One day he'd help with product ideation, the next managing the dev team, the next onboarding a copywriter.
We usually hire for specific roles to solve specific problems, but finding someone who I can trust to put out a variety of fires and give me the opportunity to do real deep work is very hard to find.
Imaan is that person.
Imaan took over a product team from a sales-led B2B startup just after being acquired by one of the world's largest product-led orgs.
There was a lot to change:
- The team felt lost and directionless
- Project management was confusing and constantly in flux
- Backlog prioritisation was determined by client complaints
Over an 8 month period Imaan collaborated with:
- Agile coaches to improve ways of working and team morale
- User researchers to provide user insights to prioritise from
- Heads of Design, Engineering, Sales and Customer Success to re-build trust that had been broken due to low performance
In an enterprise environment, most people just look out for #1.
Imaan's relentless focus on quality and execution was refreshing.
Imaan and I worked together when I was fresh out university and had convinced a Silver Circle Law firm to let me and a classmate build them a pricing platform.
We brought the data analytics, which was the core piece, but Imaan helped with almost everything else:
- Teaching us to run design sprints
- Coding the entire MVP by himself
- Troubleshooting an on-prem, enterprise deployment
- Sitting with us in board rooms
- Joining us on sales calls
It's like having another founder on your team, but an objective one who just focuses on execution without politics.
Let's talk
Book a free 30 minute call. We'll talk about what you're struggling with most and make a clear plan to solve it, whether you hire me or not.
If it's a good fit, I charge $300/hr with discounts for long-term projects.
Or email hello@imaan.co